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      <image:title>Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.jsliwinski.com/secure-messaging</loc>
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    <lastmod>2026-04-19</lastmod>
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      <image:title>Secure Messaging</image:title>
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      <image:title>Secure Messaging</image:title>
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      <image:title>Secure Messaging</image:title>
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      <image:title>Secure Messaging</image:title>
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      <image:title>Secure Messaging</image:title>
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      <image:title>Secure Messaging</image:title>
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      <image:title>Secure Messaging</image:title>
      <image:caption>Design iteration for requesting a refill using conversational messaging, depicting statuses when refills are needed and being clear about the provider who prescribed the medication.</image:caption>
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      <image:title>Secure Messaging</image:title>
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      <image:title>Secure Messaging</image:title>
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      <image:title>Secure Messaging</image:title>
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      <image:title>Secure Messaging</image:title>
      <image:caption>Day two of our on site. Working together on our patient and provider workflow map and roadmap priorities</image:caption>
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      <image:title>Secure Messaging</image:title>
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      <image:title>Secure Messaging</image:title>
      <image:caption>Example of a Patient Case in our internal tool and the multiple teams who own pieces of it</image:caption>
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      <image:title>Secure Messaging</image:title>
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      <image:title>Secure Messaging</image:title>
      <image:caption>Patient Experience</image:caption>
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      <image:title>Secure Messaging</image:title>
      <image:caption>Provider Experience</image:caption>
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      <image:title>Secure Messaging</image:title>
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      <image:title>Secure Messaging</image:title>
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      <image:title>Secure Messaging</image:title>
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  <url>
    <loc>https://www.jsliwinski.com/check-in</loc>
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    <priority>0.75</priority>
    <lastmod>2026-04-19</lastmod>
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      <image:title>Check-in</image:title>
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      <image:title>Check-in</image:title>
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      <image:title>Check-in</image:title>
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      <image:title>Check-in</image:title>
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      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>Affinity map of client requests from interview synthesis</image:caption>
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      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>Impact mapping framework and exercise results</image:caption>
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      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>Participants were broken up in 4 core squads, each representing a different phase of onboarding and Check-in. Within their assigned phase, teams worked together to ideate on solutions and concepts that could better serve clients and patients.</image:caption>
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      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>Card sort framework and exercise results</image:caption>
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    <image:image>
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      <image:title>Check-in</image:title>
      <image:caption>My early service maps were influence by the design language of subway maps. I wanted to look at each feature like a stop along a subway line. Larger areas are mean’t to represent a central stop where sub-workflows may branch off.</image:caption>
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      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>Using the same visual language, I wanted to layer on the clinical-facing experiences along side the patient’s in an effort to view all needs within a single service.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>This map looked at how feature sets may change for in-person and remote visits and started to ideate on when certain features could or needed to be completed by the patient, before, day-of, or during the visit.</image:caption>
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    <image:image>
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      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>As a sub-division Patient Experience has been moving to a microservice model when developing new features. This map represents a vision for how Check-in tasks could be built modularly and deployed across many different patient-facing or client-facing applications and workflows.</image:caption>
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      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>A net-new patient who is getting ready for a remote visit in a few hours</image:caption>
    </image:image>
    <image:image>
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      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>An established patient getting ready for a remote visit with a new doctor in a few days</image:caption>
    </image:image>
    <image:image>
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      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>An established patient getting ready for an in-person routine follow-up visit with a specialist</image:caption>
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      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>A caregiver getting multiple dependents ready for two different in-person visits on the same day</image:caption>
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    <image:image>
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      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/1621111883608-HPH7128CFZVULU04IG4R/Consuelo.png</image:loc>
      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/1621113398282-I8RV2U2M1DGM2LUK992G/Uri.png</image:loc>
      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/1621113468651-3AF2PWXOO75BHLL6BHTR/Jasper.png</image:loc>
      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/1621114067421-VRTS14A6BHK59OXNLHV8/Key+Moments+Artifact.png</image:loc>
      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Check-in - Make it stand out</image:title>
      <image:caption>This milestone plan showcases how delivery designers and myself worked together across Discovery and Definition projects. I put this framework together with the Check-in scrum design lead Jenn in order to keep track of all the in-flight design work and release goals.</image:caption>
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      <image:title>Check-in</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/1621107773988-I0FSIQLYWEG13UXIKVDS/02.5_Worklist%2C+step+2%2C+new+insurance.png</image:loc>
      <image:title>Check-in</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/1621107774086-43LBNLT6X8RAXP05G7N9/03.1_Worklist%2C+step+3.png</image:loc>
      <image:title>Check-in</image:title>
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      <image:title>Check-in</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/1621107774484-FX6ZA5N0C3K50MMKOKXU/03.3_Worklist%2C+step+3%2C+signed.png</image:loc>
      <image:title>Check-in</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/1621107775033-WN50ZASIHKPC0WNMY5TV/03.4_Visit+prep%2C+worklist%2C+complete.png</image:loc>
      <image:title>Check-in</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/1621113084160-C6JUCWOC6OM1LZ896OY1/01_Design_+Waiting+Room%2C+Visit+Prep%2C+Next+steps.png</image:loc>
      <image:title>Check-in</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/1621113084145-BAEHA0DUJLUTHW7X871H/02_Design_+Waiting+Room%2C+Visit+Prep%2C+Next+steps%2C+Medical+History.png</image:loc>
      <image:title>Check-in</image:title>
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      <image:title>Check-in</image:title>
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      <image:title>Check-in</image:title>
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      <image:title>Check-in</image:title>
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      <image:title>Check-in</image:title>
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    <image:image>
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      <image:title>Check-in</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/1621113086732-WA2N7294OYP2FS3BMK63/08_Design_+Waiting+Room%2C+Day-of%2C+Vist+Pass%2C+Detail.png</image:loc>
      <image:title>Check-in</image:title>
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  </url>
  <url>
    <loc>https://www.jsliwinski.com/enterprise-ecosystem</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-04-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/7b1c2f4a-51c1-45ec-9db8-23ec3e18250c/Screen+Shot+2022-04-05+at+1.13.18+PM.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/f68bd27e-8102-4f47-a802-5eccd771bb2e/SnakeDiagram.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Snake Diagram design by stakeholder teams to define the inventory and supply chain process covered by the enterprise design teams</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/4e10b39b-8e27-4714-914a-8a9a55ff63fd/PreviousJTBD.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Previous JTBD efforts by squads to help define core user jobs and task flows across enterprise</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/b677355d-0221-461f-91a4-85181e4b14d1/ilm_verical_workshop.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Team: Inventory &amp; Location Management</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/2e542ab5-d890-494c-ae37-aba1296edbf9/sco_verical_workshop.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Team: Supply Chain Optimization</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/7f1356e9-88af-49f6-b197-042f53dfe25d/CoreTaskTypes.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/484827c9-8025-4748-bf69-cf7d53219575/EncounterTaskTypes.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/a200f7b3-0f83-4fa1-b58d-4e0f780947a9/StakeholderThemes.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/0dc449bf-7625-4b42-95bd-3f5c30f99fe8/Iceberg1.png</image:loc>
      <image:title>Enterprise Ecosystem - Iceberg model</image:title>
      <image:caption>While synthesizing our findings, we mapped the structural patterns shaping today’s and tomorrow’s enterprise ecosystem. To align design leaders and practitioners, we created a team share-out using the Iceberg Model from System Innovation to show four main patterns in our organization and how designers can reframe them for a healthier, ecosystem-led future.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/804578bb-a151-4e21-960f-1376f337cd26/EcosystemPatterns.png</image:loc>
      <image:title>Enterprise Ecosystem - Structural pain points</image:title>
      <image:caption>By sticking to existing approaches instead of seeking the best solutions, we created structural gaps and inefficient tools and experiences, making our work reactive, duplicated, and less effective.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/2622c6d7-8a08-4311-9127-95ea9d38b281/Iceberg_mindsets.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/bb8b97eb-c98b-4db0-9237-a9c1c6216925/Iceberg_structures.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/7d00c7c2-b7e4-4a8c-877b-d61446a0d298/Iceberg_efforts.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/7e1ce5b9-c325-499e-9a6b-17e3a3cf674b/Iceberg_outcomes.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/0865e6ee-5725-4c37-8324-29f2ed23bc2b/WorkshopSynthesis_EE.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/b41b78e4-e61d-4664-8233-c443d4547821/QuestionPrompt.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Tool: Shared Figma Resource</image:caption>
    </image:image>
    <image:image>
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      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Tool: Shared Figma Resource</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/e2c91498-1d63-4fe7-822f-4ba7137bcedc/KumuObjectMap.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Tool: Kumu</image:caption>
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    <image:image>
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      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Tool: Airtable</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/41daf5f2-5472-491a-82c5-5860b839fe06/ResearchArchive.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Tool: Airtable</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/aba652fd-a7b1-4d6b-8aa9-8119db0eec2d/Narrative.png</image:loc>
      <image:title>Enterprise Ecosystem - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jsliwinski.com/heb-wellness-experiences</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-04-19</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/01124ee2-2922-4507-a642-cc3c930f1089/establishing+care.png</image:loc>
      <image:title>H-E-B Wellness Experiences</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/53c827c6-6620-4375-ab6d-3bdebee3cdb6/ongoing+care.png</image:loc>
      <image:title>H-E-B Wellness Experiences</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/2b6bbf90-5741-47b2-b88d-51fe016b2e22/unified.png</image:loc>
      <image:title>H-E-B Wellness Experiences</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.jsliwinski.com/heb-customer-experiences</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-04-19</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/58ede9ea-1150-4517-b332-2ebdece90f78/Information+archetecture.png</image:loc>
      <image:title>H-E-B Customer Experiences</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/0030b2ed-635b-4671-900a-b587b67c0113/in-store.png</image:loc>
      <image:title>H-E-B Customer Experiences</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/83e399af-af89-4c09-92e8-9799f035943e/H-E-B+Go.png</image:loc>
      <image:title>H-E-B Customer Experiences</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.jsliwinski.com/heb-enterprise-experiences</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-04-19</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/1050f18f-849e-4e1d-af07-2fce923e19df/ecosystem.png</image:loc>
      <image:title>H-E-B Enterprise Experiences</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5a2eba7be5dd5b69762156f2/a4f721eb-ce5d-4e70-aa7e-70e8a79a3b1d/optimization.png</image:loc>
      <image:title>H-E-B Enterprise Experiences</image:title>
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      <image:title>H-E-B Enterprise Experiences</image:title>
    </image:image>
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